I think this Visa commercial and the Where the Wild Things Are trailer are the two most important advertisements of the noughties.
Ad Age: Your agency Spike DDB is also 10 years old. How has advertising changed over the years?
Mr. Lee: I think people don’t want to be dictated to. They want to have stuff that doesn’t look like advertising. The trick is, how do you make ads that still get people to want to buy your product but doesn’t look like advertising. So you really have to try to slip it in.
///DH: Spike Lee’s ad agency Spike DDB, responsible for countless shitty American Eagle ads, is like “Truth & Soul” only without the satire or intelligence.
I haven’t had cable for a few years now, is Crystal Pepsi still a big deal?
Miracle Whip: The Dead End of Western Civilization.
Looks like (this article) I wrote a while back is getting published in an advertising textbook. In other news: my smugness expands exponentially.
(gpoyw edition)
